Friday, 27 September 2013

Analysis of Jessie J advert...

-The design appeals to the audience  because it's simple but effective. By having a big image of the artist it draws attention to the target audience and makes them want to buy their album

- The contrast between the gold and the black works well together and stands out

- The font of the artist's name is in quite a fancy style- this could reflect the type of artist Jessie J is and it's quite feminine too

- All of the relevant information that needs to be on the advert is on there- the artist's name, album name, website address, other tracks it features, where you can buy it- the more information that's on there, the  more likely people are to buy the album because they will know what they are getting for their money

- Gold is quite a fun, party like colour so this could reflect Jessie J as an artist because she is bubbly with a lot of enthusiasm. It could also reflect her genre of music as well which is pop because most of her songs are catchy and upbeat

- Because the layout is so simple it enables it to be more memorable for the audience and for new fans they can relate to her quicker and this will help with the promotion of her album

- The use of black lipstick could resemble her and her music- the lyrics to her songs tend to be quite meaningful and she puts a lot of emotion in so the darkness of her lips could show this because black is a strong colour

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