Saturday, 14 September 2013

Audience Research

For our music videos we have to collect information for part of our audience research to see what our target audience like about our chosen genre and why. I asked my target audience this question below and these are some of the answers they gave:

WHAT APPEALS TO YOU ABOUT POP MUSIC?
  • Party scenes
  • Young people featuring in the videos
  • Upbeat, catchy song
  • Performance and narrative based
Then I asked them to watch the following videos and tell me what they liked about them...
 
1. 
Lady Gaga- Applause
 
2. 
Ellie Goulding- Burn
 
3. 
Miley Cyrus- Can't stop
 
For the Lady Gaga video they said they liked it because:
  • It's creative
  • It has artistic features
  • It has elements of performance, narrative and concept
  • Brings something unique to the music industryt
  • It's fun
They liked the second video because:
  • It has a simple storyline
  • It has meaningful lyrics
  • It's narrative and performance based but still effective

My target audience said they liked 'We can't stop' by Miley Cyrus because:
  • It's original
  • Shows a different side to her as an artist
  • It's a catchy tune
  • She's a young artist so my target audience can relate to her 

No comments:

Post a Comment